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I help service-based businesses double their revenue using email marketing with copy that converts and funnels that sell.
I had a crush on my husband, and he didn't even know I existed... Spoiler Alert: Us in 2008 in Cuba, two weeks after we left our long-term partners for each other In my first year of University, I had a crush on my husband in the way only a 17-year-old girl can. I had moved from a very small town in New Brunswick and had just moved to the big city of Toronto for my major.He was in fourth year of the same program. We were a really small group (only 16 people were admitted every year). He had...
Raise your hand if you’ve ever wanted to break up with email marketing You spend hours writing emails, hit send, and…Crickets. No clicks. No sales. Just your dog judging you from the corner for swearing to yourself. You start thinking, “Maybe email isn’t for me.” But here’s the truth: It’s not your fault. It’s just that no one’s ever shown you how to know what’s working—and what’s not—so you can fix it. The “WTFunnel” Checklist Here’s how to figure out where your emails need some TLC (and how...
Rejection SUCKS Rejection? Not exactly my strong suit.Which is hilarious considering I spent almost 20 years as an actress. 🙃 I’m super sensitive.Every “No” feels personal, like a spotlight shining on all the ways I could’ve been better.Sound familiar? But here’s the big, obvious realization I had last year:Being afraid is keeping me small.I’ve been so scared of rejection that I’ve stayed comfy on the sidelines, resting on my laurels instead of putting myself out there. So, I’m flipping the...