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I help service-based businesses double their revenue using email marketing with copy that converts and funnels that sell.
Hey Reader, Let me clear something up: Automated sales aren’t a myth. They’re not a unicorn, or the Loch Ness Monster, or Pacey Witter. Which reminds me...It's time to rewatch the entirety of Dawson's Creek again... They’re real. And the secret behind every big name you follow? A killer email ecosystem that sells for them all year long. Here’s what funnels actually do for your business: They turn subscribers into buyers while you focus on other parts of your biz (or just relax for once...I...
I pissed off the internets. Last Fall, I did something ‘scandalous’, I asked a service provider about their political leanings. I said I was asking because I am very clear on my values, and it is important to me that my money is in alignment with them. I know not everyone agrees with this, but it is what feels right for me. They said they understood why I was asking, but that they didn't feel comfortable telling me. I said that I completely understood and thanked them. I thought the...
I had a crush on my husband, and he didn't even know I existed... Spoiler Alert: Us in 2008 in Cuba, two weeks after we left our long-term partners for each other In my first year of University, I had a crush on my husband in the way only a 17-year-old girl can. I had moved from a very small town in New Brunswick and had just moved to the big city of Toronto for my major.He was in fourth year of the same program. We were a really small group (only 16 people were admitted every year). He had...